Case Study: Warner Bros' Barbie World Premiere
Overview:
Movie premieres are often inaccessible, but for Barbie, Warner Bros partnered with Making Space to create an inclusive pink carpet experience. From set design to event logistics, we ensured that Disabled attendees were prioritized.
Key Achievements:
- Physical Accessibility: Introduced Access Coordinators to ensure smooth entry, mobility accommodations, and accessible viewing areas.
- Inclusive Event Design: Created a quiet space for sensory-sensitive attendees while maintaining the Barbie aesthetic.
- Training & Staff Education: Equipped event teams with disability inclusion knowledge to ensure all guests felt welcomed.
Impact:
This approach demonstrated how accessibility can be seamlessly integrated into high-profile events without compromising creative vision, setting a new precedent for future premieres.
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At Making Space we’ve partnered with companies like United Airlines, Salesforce, The Broad Museum, Red Bull, and others to deliver Disability Confidence Trainings to teams across industries, from aviation and hospitality to arts and entertainment, and beyond. To go beyond compliance, and create culture change.
Movie premieres are often inaccessible, but for Barbie, Warner Bros partnered with Making Space to create an inclusive pink carpet experience. From set design to event logistics, we ensured that Disabled attendees were prioritized.
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